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About Florim

An innate passion for beauty and great determination have driven the company to challenge common conceptions and successfully transform what we all call a tile from a functional to a design object. A past of almost 60 years, rooted in the Sassuolo ceramic district (Modena), is connected to an international trendsetter present thanks to Claudio Lucchese’s leadership and a high-end product recognised in markets all over the world.

We consider “Made in Florim” to be a guarantee of quality, innovation and Italian expertise with a special focus on corporate social responsibility.

Anyone without hands-on experience of the ceramic industry will not understand the importance of every grain of sand: attention to detail is everything to us. The Florim product is the result of innate attention to design paired with the most modern technology. It takes passion and creativity, patience and research.

Florim ceramic products are the result of the most advanced production technologies combined with constant aesthetic research.

Porcelain stoneware slabs that meet the most varied design requirements and give rooms a distinct personality. The Group distributes across the world under the Floor Gres, Rex, Cerim, Casa dolce casa – Casamood, FLORIM stone and CEDIT – Ceramiche d’Italia brands.


  • At the heart of Florim’s production is state-of-the-art technology. Huge automated machines and anthropomorphic robots, combined with the care of human labor, guarantee the highest “Made in Florim” quality.

    Innovation and sustainability materialize in large production plants, which are impressive both to the eye and as an experience, and with minimal impact on the environment.


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